Future-Proof Profits Drive Consumer Demand For Eco Packaging
Real-World Examples
Many companies have successfully transitioned to eco-friendly packaging and reaped the benefits. For instance, Unilever has committed to making all of its plastic packaging recyclable, reusable, or compostable by 2025, which has enhanced its brand image and consumer trust4. Similarly, Coca-Cola's "World Without Waste" initiative aims to collect and recycle one bottle or can for every one sold by 2030, demonstrating a strong commitment to sustainability.