Bad Packaging Design Secretly Boosts Sales Overnight
Challenges and Considerations
While the benefits are clear, adopting a bad packaging design strategy isn't without its challenges. It's crucial to strike a balance between being unconventional and maintaining brand integrity. Poorly executed designs can lead to negative perceptions if they appear careless or unprofessional. Companies must ensure that their packaging, despite its unconventional appearance, still communicates the product's value and quality effectively.