Merchants grab now-pay-later integration transform future profits

Boosting Sales and Average Order Value

Merchants implementing BNPL solutions have reported notable increases in sales and average order values. According to a survey conducted by Business Insider, retailers observed a 20-30% increase in conversion rates after offering BNPL¹. This is largely because customers are more inclined to purchase higher-value items when they can spread the cost over time. Additionally, BNPL can encourage impulse buying, as the immediate financial burden is reduced, leading to higher overall sales.